
Motivational Speaker
Stress into Strength
Authentic and Engaging
Capacity
Need
Want
Professional Speaking
Authentic, fun and engaging
About Carl Jones: From Service to Inspiration
My journey has been one of service and transformation. For 19 years, I served as a police officer, witnessing firsthand the impact of stress and trauma on individuals and communities. The pressures of the job, the constant exposure to challenging situations, and the emotional toll all contributed to a deep understanding of the human capacity to endure – and sometimes, to break. I lived it.
This experience ignited a passion within me to help others navigate their own challenges. I understand the weight of responsibility, the feeling of being overwhelmed, and the struggle to maintain well-being in high-pressure environments. I also know the power of resilience, the strength of the human spirit, and the potential for growth, even in the face of adversity.
Following my time in the police force, I transitioned into a role within the Ministry of Defence, focused on innovation and driving positive change. This new chapter provided a different perspective on stress, one involving the complexities of organisational dynamics and the constant drive for progress. It solidified my belief that well-being isn’t just a personal responsibility; it’s a critical component of individual and organisational success.
Now, as a motivational speaker, I share my story and the lessons I’ve learned along the way. I’m committed to empowering individuals and teams to build capacity, address their needs, and ignite the desire for a more fulfilling and productive life. My experiences in both frontline service and organisational leadership have given me a unique perspective on the challenges of today’s world, and I use that perspective to inspire positive change.
I believe everyone deserves to thrive, not just survive. My mission is to provide practical strategies, actionable insights, and a renewed sense of hope to those seeking to overcome stress, unlock their potential, and achieve their goals.
Testimonials.
We are very proud of our impact.

Ebony Murray
Lecturer in Psychological Sciences & Academic Course Leader of Psychology (BSc) at University of Gloucestershire
We held our Psychology in the Community event last week, in collaboration with the University of Gloucestershire (where I am a Lecturer in Psychological Sciences) and the British Psychological Society (of which I am a West Midlands Branch committee member). Psychology in the Community is a free-to-attend, public event. Carl gave a powerful and engaging talk about trauma and PTSD, reflecting on his personal experiences and keeping us hooked to the end! His use of props helped us visualise his core message, as did the very catchy SLAP acronym. We thank Carl for taking the time to support our event and sharing his story.

Emma Greenslade
Carl gave a great talk to our club, his clever use of props showed how one never fully recovers from PTSD but how to live with it so one doesn’t get over-burdened with negative emotions. He has an amazing story to tell which keeps the listener gripped right until the end.

John McGhee
Retired business technology manager
Carl is a very versatile and enthusiastic speaker who makes an instant impact. He knows how to captivate an audience and when the topic is sensitive he can quickly lighten the mood with amusing appropriate comments… His speeches and talks are often inspiring and always thought provoking, making audiences feel that they have benefitted from the experience. I recommend Carl with great enthusiasm.

Dawn
Ajuda Academy
Carl’s knowledge and passion around the subject of PTSD is second to none, and his expert manner of presenting his SLAP talk left our audience feeling awe-inspired, emotional and motivated to make a change in their community around the attitudes towards PTSD sufferers. We received fantastic feedback from our audience regarding Carl’s talk and can’t wait to work with him again soon. If you are looking for an expert on PTSD and personal mental health experience, the whole team at Ajuda Events would highly recommend Carl.

Brian Murphy
Volunteer Co-ordinator at Police Care UK
Carl gave an online presentation using a bowl and ping-pong balls to visualise trauma. Very impactive and got the message across well. Definitely worth listening to his story.

David Dewalt
Planning Manager at Swindon Borough Council
I have had the pleasure to witness several speeches from Carl. Carl’s public speaking skills are exceptional. His speeches are engaging, entertaining and persuasive. I would commend Carl as a highly accomplished public speaker

HMCTS
Delegate
Having attended the conference yesterday I just wanted to say thank you for asking Carl to talk to the group. When we are promoted into management roles there is no training given on how to deal with supporting staff and colleagues that go through crisis at work other than the usually signposting of services.
3 years ago I had to deal with a member of staff that experienced a breakdown at work. I took them out of the building, sat with them over a coffee, listed and formulated a plan of support and action with them. I had no idea if I was doing the right thing but I knew that I could not leave them or send them home in distress.
Not all colleagues would feel comfortable or confident dealing with situations like this, I certainly was not. Knowledge of the SLAP someone technique would have really helped me, and I feel it would be beneficial to raise wider awareness of it.

Yola O’Hara
In October 2020, I watched him deliver a key note speech about recognising and understanding PTSD signs at work. Whoever listened to this speech will be able to confirm that it was breath-taking….Carl also cleverly incorporated visual element to his speech, allowing the audience to fully ‘get it’. The final message was also very clearly stated: ‘do not shake overloaded psyche’. Recommending Carl for future key note speeches goes without saying. PS. I saw Carl speak both in real and virtual environment.
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